Tuesday, 14 January 2014

QUICK TIP: WHEN TO APPLY CONCEALER

I get asked this question often so I’m answering it in a way that everyone benefits! Always apply your foundation all over before applying concealer. Think about it… when you apply foundation first, it covers up a lot of imperfections on its own, cutting down the amount of imperfections you need to go back and spot conceal. If you had applied the concealer first, you would have ended up using a lot more concealer than you would have needed to and done twice the work. Also, if you apply foundation with a brush or sponge, you can move the concealer that you’ve already applied off of the targeted area (such a waste of time and product!). 
Concealer can get heavy and cakey if applied too thickly so first see how much of the dark circles/blemishes/dark spots that the foundation can knock out on its own. Then take a step back and see if you need to go back with a thin layer of concealer directly on the areas. You might be surprised how little you need!
So remember:
  1. First apply foundation all over with a foundation brush or sponge.
  2. Step back a foot from the mirror for perspective then lean in forward a foot and turn your head side to side for a close-up analysis to determine which (if any) areas need a little more coverage.
  3. Spot conceal with a thin layer of your favorite concealer using a concealer brush. Always apply in thin layer increments instead of one thick layer.
Our favorite concealers are:

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